Why Did my site ranking drop?
 

There is a major fluctuation in the keyword rankings of my client websites. It has been fluctuating week by week.

Did Google release any new update which is affecting my client site ranking?

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Web design company in chennai | Web development services in chennai

There are several Reasons Why Your SEO Rankings Dropped
1) You’re tracking the wrong rankings., 2) New website, 3) Low quality links, 4) Losing good links, 5) Bad hosting, 6) Incorrect robots.txt file, 7) Competitors, 8) Google update.

Low quality links

It may be because of Google dance.
if u use any black hat techniques in the site.

Your website faced recent Google "FRED" update released on 8 March 2017. Which is targets ad heavy, Low-value content sites?

Implementation of Black Hat SEO techniques
Update of Google's algorithm
Low quality backlinks
Thin quality content

In this post, I’m going to give you 15 possible reasons why your website isn’t ranking:
1. Keyword Selection
2. On-Site SEO
3. Duplicate Content
4. Keyword Dilution
5. User Experience
6. Content
7. Social Media
8. Brand Signals
9. Link Quality
10. Link Velocity
11. Anchor Text
12. Site Age
13. NAP-W Inconsistency
14. Reviews
15. SERP Click Through Rate

May be for the recent google released Fred update on march 8,2017.Due to Non-quality content.

In this post, I’m going to give you 15 possible reasons why your website isn’t ranking:
1. Keyword Selection
2. On-Site SEO
3. Duplicate Content
4. Keyword Dilution
5. User Experience
6. Content
7. Social Media
8. Brand Signals
9. Link Quality
10. Link Velocity
11. Anchor Text
12. Site Age
13. NAP-W Inconsistency
14. Reviews
15. SERP Click Through Rate

Implementation of Black Hat SEO techniques
Update of Google's algorithm
Low quality backlinks
Thin quality content

You give to little information to really give a valuable answer.

Yes recently there was an update on 9th March, which is still not confirmed by Google. This update is name as Fred. Many websites are being targeted by this update and the ranking of some website has dropped and for some keywords their is increase in the ranking.

There are daily google release 2-3 updates. Now this is important which update has affect your website. Please provide your website here. And analyze your Analytics and Webmaster. You can get everything from those.