What is EMD?
 

What is EMD?

EMD stands for Earnest Money Deposit. And to break it down even further, the earnest money deposit is just a fancy name for the security deposit that the buyer puts down at the beginning of a real estate deal.

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The EMD Update — for “Exact Match Domain” — is a filter Google launched in September 2012 to prevent poor quality sites from ranking well simply because they had words that match search terms in their domain names. When a fresh EMD Update happens, sites that have improved their content may regain good rankings.

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To prove the buyer's offer to purchase the property is made in good faith, the buyer makes an earnest money deposit (EMD)