What are meta descriptions
 

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What are meta descriptions......?

The meta description is a snippet of up to 320 characters, a tag in HTML, that summarizes a page's content. Search engines show the meta description in search results mostly when the searched for phrase is contained in the description. Optimizing the meta description is a very important aspect of on-page SEO .

The meta description is a snippet of up to 320 characters, a tag in HTML, that summarizes a page's content. Search engines show the meta description in search results mostly when the searched for phrase is contained in the description. Optimizing the meta description is a very important aspect of on-page SEO

The meta description is a snippet of up to 320 characters, a tag in HTML, that summarizes a page's content. Search engines show the meta description in search results mostly when the searched for phrase is contained in the description. Optimizing the meta description is a very important aspect of on-page SEO .

The meta description is a snippet of up to 320 characters, a tag in HTML, that summarizes a page's content. Search engines show the meta description in search results mostly when the searched for phrase is contained in the description. Optimizing the meta description is a very important aspect of on-page SEO

The meta description is a snippet of up to 320 characters, a tag in HTML, that summarizes a page's content. Search engines show the meta description in search results mostly when the searched for phrase is contained in the description. Optimizing the meta description is a very important aspect of on-page SEO .

The meta description is a snippet of up to 320 characters, a tag in HTML, that summarizes a page's content. Search engines show the meta description in search results mostly when the searched for phrase is contained in the description. Optimizing the meta description is a very important aspect of on-page SEO .

meta description in search results mostly when the searched for phrase is contained in the description. Optimizing the meta description is a very important aspect of on-page SEO

The meta description is a bit of up to 320 characters, a tag in HTML, that compresses a page's substance. Web search tools demonstrate the meta depiction in indexed lists for the most part when the hunt down expression is contained in the portrayal. Streamlining the meta depiction is a vital part of on-page SEO

The meta description is a snippet of up to 320 characters, a tag in HTML, that summarizes a page's content. Search engines show the meta description in search results mostly when the searched for phrase is contained in the description. Optimizing the meta description is a very important aspect of on-page SEO

As Kristine Schachinger described in our previous guide to meta tags back in 2012, meta tags are HTML elements that provide information about a webpage for search engines and website visitors.

There are two elements that must be placed as tags in the section of a HTML document. These elements are:

Title tag
Meta description
We’ve already discussed title tags in a separate post last week, and now you’ve mastered that skill, let’s move straight into meta descriptions.

What is a meta description?
The meta description is the short paragraph of text placed in the HTML of a webpage that describes its content. The meta description will then appear under your page’s URL in the search results. This is also known as a snippet.

The Importance of Meta Descriptions for SEO
A meta description (sometimes called a meta description attribute or tag) is an HTML element that describes and summarizes the contents of your page for the benefit of users and search engines. While meta data isn't as important for SEO rankings as it used to be, the meta description still plays a significant role in on-page SEO.

In this article, you'll learn:

What "meta description" means, as well as how to view your site's meta description, and how it impacts visitors.
Why meta descriptions are important to you and to your SEO rankings.
How to extract real search value from your meta description.
What Is a Meta Description?
A meta description is an attribute within your meta tags that helps describe your page. This snippet of text may appear in the search engine results under your headline, though sometimes, search engines will pull a snippet of text from the main body copy of the page instead.

You can find the meta description on any web page by right-clicking on the page and selecting "view source" or "view page source":

View your page's meta description by right clicking and selecting "view source".

Once you're looking at the page's code, you'll likely see a meta description tag, which will probably look something like this:





This information has a few purposes, one of which is to serve as the snippet of text on the SERP when searchers perform a search query that your page ranks for. The meta description should give search engine users a brief description of what they'll find if they click through to your site.

The meta description is a snippet of up to 320 characters, a tag in HTML, that summarizes a page's content. Search engines show the meta description in search results mostly when the searched for phrase is contained in the description. Optimizing the meta description is a very important aspect of on-page SEO .

Meta description tags, while not tied to search engine rankings, are extremely important in gaining user click-through from SERPs. These short paragraphs are a webmaster's opportunity to "advertise" content to searchers, and searchers' chance to decide whether the content is relevant and contains the information they're seeking from their search query.

A page's meta description should intelligently (read: in a natural, active, non-spammy way) employ the keywords that page is targeting, but also create a compelling description that a searcher will want to click. It should be directly relevant to the page it describes, and unique from the descriptions for other pages.

Meta description is the unique short description about the respective webpage which appears in the SERP page when the respective keyword in searched in the search engine. The description tag should be 160-170 charcters. Some times google bot will fetch content in the website and shows as the meta description in the SERP page