Difference between Bounce Rate & Pogo Sticking?
 

Difference between Bounce Rate & Pogo Sticking?

Bounce rate is the percentage of visitors to a particular website who navigate away from the site after viewing only one page. It can be reduced by:

Good content update
Internal links
Easy navigation
Quick loading of webpage

Pogo-sticking is defined as going back and forth from a search engine results page (SERP) to an individual search result destination site. In other words, pogo-sticking is when the searcher clicks on a link on a SERP, sees that it's not what she is looking for, and immediately bounces off by hitting the back button.

Bounce rate: Bounce rate is defined as " the percentage of visitors who visit a single page on a website." A high bounce rate isn't always bad, as it can mean that while the visitor didn't travel deeper into a site, he did spend some time on the page and get an answer to his question. He may have bookmarked the page or shared it on Facebook, but since he didn't read more, it constitutes a bounce.

Pogo sticking: Pogo sticking occurs when a user performs a search, clicks on a result, very quickly clicks back to the search result page, and clicks on a different result. This type of behavior is a direct result of immediate dissatisfaction in the search result, and— unlike bounce rate— pogo sticking is always a bad thing

nice information.

Bounce rate is the percentage of visitors to a particular website who navigate away from the site after viewing only one page. It can be reduced by:

Good content update
Internal links
Easy navigation
Quick loading of webpage

Pogo-sticking is defined as going back and forth from a search engine results page (SERP) to an individual search result destination site. In other words, pogo-sticking is when the searcher clicks on a link on a SERP, sees that it's not what she is looking for, and immediately bounces off by hitting the back button.