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Bounce rate is the percentage of single-page visits in which the person left your site from the entrance (landing) page. A high bounce rate suggests that more and more visitors are finding your website slow, irrelevant or unappealing.
You may track the bounce rate of your website using Google Analytics.
The ideal bounce rate would obviously be 0% but in more realistic terms, if it is less than 40%, you need not worry. Anything above that should be an alarm.
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