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Google AdWords
Adwords logo.svg
Developer(s) Google
Initial release October 23, 2000; 17 years ago[1]
Type Online advertising
Website adwords.google.com/home/
Google AdWords is an online advertising service developed by Google, where advertisers pay to display brief advertising copy, product listings, and video content within the Google ad network to web users. [2] Google AdWords' system is based partly on cookies and partly on keywords determined by advertisers. Google uses these characteristics to place advertising copy on pages where they think it might be relevant. Advertisers pay when users divert their browsing to click on the advertising copy. Partner websites receive a portion of the generated income.
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