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Off-page SEO is the term used to define the continuous process involved to improve the ranking of a website in terms of its keywords targeted...
Suppose, a person searches google with the phrase " digital marketing company in Maryland", then how google will rank the websites which have this keyword in it? Off-page SEO plays a vital role in it...If proper white-hat SEO methods are followed, then its possible to rank a website in the first page of Google, Bing etc with the keyword targeted..
The areas include:
--- Social media campaigning
--- Social Bookmarking
--- Blog posting and commenting
----Niche directory submission
----Link sharing
----Writing reviews, comments etc and many more to bring in target visitors to a website..
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