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Old 09-11-2017, 07:56 AM   #4
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Join Date: Jun 2017
Posts: 252
If a user is typing the keyword "how to make money online" ( without the quotes , ofcourse) and if there is a domain like http:// | then it used to get a very good ranking. Because the search query and the domain name are exactly same.

But this feature was abused by many niche marketers and they have created domains with exacctly domain name as the keyword but with all the crappy content. So, google results started showing this domain in top 10 results even though the content on these domains is not good.

That's what they have corrected now. If your domain is an exact match domain but does not provide valuable content to the user then it was removed from search results. In other words the importance of having exact keyword in your domain to rank in google serps has been reduced.
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