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Old 09-21-2018, 10:33 PM   #6
vino
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Join Date: Dec 2016
Location: Chennai
Posts: 123
The goal of google analytics is to manage your marketing campaigns based on the different matrices like CPC, CPM etc. As google analytics can be synced with your site and then it gives you data regarding your visitors like how much time they are spending on your site, what is the bounce rate. This helps you make improvement in your content & website.
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