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A trend on Twitter refers to a hashtag-driven topic that is immediately popular at a particular time.
A hashtag is a keyword or phrase that is preceded with a pound (#) sign, as with #NBAFinals or #USElections.
Trends are determined by an algorithm that monitors hot subjects based on who you follow and where you're located.
It presents activity based on real-time hashtag use and not topics that have been popular for a while. In short, what you see on the trending list are more likely related to the topics that matter to you and the online community where you belong.
If you're interested in seeing trends that are not within your network, you can check the Twitter home page, the discover feature or do an active search on the web. You can easily see what's trending on the left side of the page.
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