07-30-2015, 02:15 AM
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Join Date: Jul 2015
Posts: 41
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What is Actual CPC
The actual cost of a click for an advertiser in an auction. The actual CPC is calculated in realtime and we cannot know the Actual CPC, but we can see Avg. CPC.
Actual CPC = (AdRank to Beat/QS)+$0.01
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