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Old 08-10-2018, 10:02 AM   #1
ajaxdns
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Explain how does Ad rank impact Cost-Per-Click?

Ad rank plays a huge role in defining the actual cost-per-click that your opponents pay when someone clicks on their ads. Your CPC can be calculated by following way:
Your Price = The ad rank of the person below you/ your quality score + $0.01
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