Product technical force is the core of the brand competitiveness

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If the awareness is to promote the brand competitiveness of the premise, so the brand competitiveness is really the core product or service technical force, mainly reflected in product development, design and technology innovation ability. The network is convenient for consumers to provide a wide variety of products, but the diversity of products and can't cover up the spread of product homogeneity, how to find the relative brand differences, develop their own absolute market, this is Internet brand promotion and the difficulty of bottleneck, is also the value of brand promotion.