06-29-2020, 12:35 AM
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#1 |
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Registered User
Join Date: Jun 2013
Location: New Delhi
Posts: 183
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What is ad rank and how it works?
What is ad rank and how it works?
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06-29-2020, 06:44 AM
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#2 |
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Join Date: May 2015
Location: Forum
Posts: 2,517
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Ad ranking in Internet marketing is the position of a pay-per-click (PPC) ad on a search engine results page (SERP). The position of this ad depends on the position of each keyword included in the ad, which is determined by your bid for that keyword or ad group multiplied by the matched keyword's Quality Score.
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07-06-2020, 04:10 AM
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#3 |
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Registered User
Join Date: Nov 2017
Posts: 43
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It uses the simple formula: Bid price X QS = ad rank.
QS is the Quality Score, which is something Google “calculates” for the page where the ad click will lead you to. They have lots of info on their forums on how to ensure a high QS.
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12-11-2020, 04:09 AM
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#4 |
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Registered User
Join Date: Oct 2016
Posts: 655
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Ad ranking in Internet marketing is the position of a pay-per-click (PPC) ad on a search engine results page (SERP). The position of this ad depends on the position of each keyword included in the ad, which is determined by your bid for that keyword or ad group multiplied by the matched keyword's Quality Score.
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