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Old 10-30-2012, 11:19 PM   #1
webspekers
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Exclamation What is A/B testing and Multivariate Testing?

Hello Guys,

Could anybody here about the A/B testing and Multivariate Testing in Search engine optimization. Please tell me something about this.

Thanks in Advance.
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Old 11-02-2012, 04:06 AM   #2
NileGrylls
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A-B testing and multivariate testing are part of conversion rate optimization. In A-B testing you are testing two version of same pages and finally decide which version would work best. While for multivariate testing you are testing your page with different version and decide which would be the best for you. There are also some tools are available for A-B testing and multivariate testing. I have tried Google analytics for A-B testing.
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