Both are used for website visibility in serps

Search Engine Marketing - SEM
Search Engine Optimization - SEO

The difference between SEO and SEM is simply that Search Engine Optimization is part of Search Engine Marketing. SEM includes both paid search results (like Google Adwords or Bing Ads) and organic search results (SEO). Both designed to maximize the amount of organic web traffic for the company's site.

SEO : Search engine optimization is optimize your website to rank in SERP'S
SEM : Search engine marketing , use paid ads service like Google Adwords , Bing Ads to get visitors from search engine for some keywords .

SEO and SEM both are internet advertising,promotion of website by increasing their visibility in search engine result pages through paid results in SEM and organic results in SEO

The difference between SEO and SEM is simply that Search Engine Optimization is part of Search engine marketing or Search marketing as it is widely known.

The difference between SEO and SEM is simply that Search Engine Optimization is part of Search engine marketing or Search marketing as it is widely known. Both processes aim in increasing visibility in search engines. SEO is about optimizing the web property to get better rankings in the search results while SEM goes beyond SEO. It involves other methods as well which can get you more search engine visitors like PPC advertising.

SEO is about optimizing your website to get better rankings in the search results while SEM goes beyond SEO. It involves other methods that can get you more search engine visitors like PPC advertising.

SEO is Search Engine Optimization and SEM is Search engine Marketing

search engine optimization is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.


Search engine marketing is a form of Internet marketing that involved the promotion of websites by increasing their visibility in search engine results pages (SERPS) through optimization and advertising.

The difference between SEO and SEM is simply that Search Engine Optimization is part of Search engine marketing or Search marketing as it is widely known. Both processes aim in increasing visibility in search engines. ... It involves other methods that can get you more search engine visitors like PPC advertising.

SEO helps to get high page rank on the search engine result page though mant techniques and tactics. SEM is search engine marketing and a technique to get traffic from search engine in which you post adds on search engine and a paid marketing.