Any text hyperlinked to a web page/website can be considered anchor text. For SEO purposes, the quality of the website to which you link the anchor text is important.

Search engines place some importance on what is in anchor text so you should always look to make the most of it.

Anchor text is the clickable words and characters in a hyperlink. It is often displayed on a web page by a browser as blue and underlined characters to make it stand out from the rest of the text.

add a link on keyword with the help of anchor tag. keyword are highlighted and clickable After using html anchor tag.

Anchor text is the visible clickable text in a hyperlink.

Clickable text called as anchor text.

Clickable link called as hyperlink...

The text which is clickable likely your keyword

Anchor text is used in SEO keywords. It's one type of hyperlink text