Do Broken links affect SEO?
 

Do Broken links affect SEO?

They make for a bad user experience – When users click on links and reach dead-end 404 errors, they get frustrated and may never return. They devalue your SEO efforts – Broken links restrict the flow of link equity throughout your site, which impacts rankings negatively.

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Broken Links Negatively Affect SEO
It's important to understand that one of the ways search engines rank websites is by crawling their links. If there are dead links on your website, it can stop search engine spiders from crawling your site and, thus, indexing it.

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It's important to understand that one of the ways search engines rank websites is by crawling their links.

Broken links are not only bad for user experience but can also be harmful to your site's loving relationship with Google, i.e. your SEO. Avoid linking out to broken content, and also avoid having pages on your site that are broken.

The internal broken links that you have on your site will negatively affect the user experience, the broken links that you have on external sites will simply make you lose authority

Broken links affect SEO
 

Broken links affect SEO :

Broken links can destroy your conversion rates. They indirectly harm SEO by affecting bounce rate, time on site, and how you pass link juice. Broken links may also directly harm SEO rankings by sending signals that your website is old and outdated.

A broken link is a web-page that can't be found or accessed by a user, for various reasons. Web servers will often return an error message when a user tries to access a broken link. Broken links are also often known as “dead links” or “link rots.”