Linkedin Strategy
 

I find that LinkedIn is only for making connections rather than promoting something.

Last week a client asked if I could stay for a bit after our weekly meeting so he could thank me, not for a PR project, but to show me how he’d used a tactic I’d shown him on LinkedIn to put himself well on the track of securing a much more aggressive marketing budget next year.

It makes sense but, requires a lot effort. I would be willing to start.

And it is good for SEO.

Linkedin Strategy:

1. Post useful updates once a day from your personal LinkedIn profile
2. Be active in 3-5 LinkedIn groups consistently - share good content, discussions and other interactions - be a Thought Leader.
3. Use LinkedIn's advanced search facility to locate useful business connections by name, company, university, job title, geographic location.
4. Don't just connect with other LinkedIn users - always send a thank you response message, particularly to relevant contacts, then share useful content monthly that directs them to your website or email database sign up.
5. Check who's viewed your profile daily - this is a great source of hot leads - after all, they've looked at your profile for a reason.

it is good for business,

Last week a client asked if I could stay for a bit after our weekly meeting so he could thank me, not for a PR project, but to show me how he’d used a tactic I’d shown him on LinkedIn to put himself well on the track of securing a much more aggressive marketing budget next year.

Thanks for sharing strategy.

It is great to make a product introduction page, or to communicate information to customers. Thanks.

Build a better LinkedIn marketing strategy with our latest tips, insights and best practices on LinkedIn B2B and B2C marketing and content marketing.

As with any marketing plan, marketing on LinkedIn starts with strategy. ... If the goal is to be seen as a thought leader, use LinkedIn's publishing platform to publish long, deeper content that pushes the conversation forward on your area of expertise.

I think you can get more traffic through LinkedIn, all social media channels are helpful in branding and promotions, and Linkedin is the famous and popular for this purpose,

LinkedIn also promote paid ad campaign.

Build a better LinkedIn strategy with our newest tips, ideas and guidelines on LinkedIn B2B and B2C promotion and content promotion.