What is competitive analysis in SEO ?
 

Hi





What is competitive analysis in SEO ?

Hi, I think it is the analysis of your competitive websites, which have similar keywords as yours on the search engine result pages.

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Hi,
i think i did not understand well your question. But if you are asking what we should add in our SEO analysis then i think best to check these points:
Website Analysis & Reporting
Content Duplicacy Analysis
Thin Content Analysis
Internal Link Analysis
External Link Analysis
Site technical SEO analysis
Mobility Analysis
Google Penalty Check
Spell Check of pages
Current Ranking Report
Website Load time analysis
Cross Browser Compatibility
Competitor Analysis
Title/Meta Tag Optimization
Alt Tag / Image Optimization
Anchor Tag Optimization
Bold/Strong Words Analysis
H1,H2 & H3 Tags Optimization
Website Load time Fixing
Content Optimization
URL Mapping
URL Rewrite (if necessary)
Page creation (if required)
Internal Link Optimization
Broken Links Analysis
Broken Links Fix
Robots.Txt Analysis
Robots.Txt Optimization
XML Sitemap Creation For Google
HTML Sitemap Creation For User
URLlist.Txt Creation For Yahoo
301 Permanent Redirection
Custom 404 Error Page Addition
Onsite Blog Setup

Please let me know if you have any question.

Comparing your site with your competitor or other site to check all the things like content, meta tags, social sharing, backlinks etc. is the competitive analysis of your site.

You can't analyze your competitors, if you don't know who they are. In some cases identifying your competitors is very easy ‐ for instance, if you have an offline business and you know your competitors there, just check their sites and you are done.

However, in other cases, identifying your competition isn't that easy. Your competitors could be sites in your niche, sites that rank well for your major keywords, or direct competitors for your long tail keywords, etc. The list of your competitors might be a pretty long one and obviously you can't monitor all of them. Perform a search with Google about your target keywords and make a list of the sites/companies that pop high in the search results. You can consider these to be your main competitors.

One of the biggest challenges with competitive analysis in SEO is that it’s an ever changing picture. You have to keep track of hundreds of data points for every major player you care (or worry) about in your market.

Thank you so much for reply.