Video Marketing
 

It’s important to understand what makes video marketing tick. Why marketers are so bullish about this form of content when there are a lot of other ways of realizing marketing goals.

Here are some reasons that make video marketing a potent tool of online marketing:-

Videos are most persuasive type of content
Videos deliver more chances of engagement
92% B2B customers watch online videos and take buy decisions
Videos are capable of boosting email click-through rates
Videos are capable of bringing the highest-ROI

Video marketing today is a advertising tactic utilizing video in a attractive and educational way, both by small and large companys. Videos can appear on the company’s website or on one of the video sharing site like YouTube and DailyMotion, to feature their products and services to the online community.

Since popular social networking sites such as Facebook and Twitter allow users to share interesting links, having your own video on the major sites drastically increases your chances of exposure. Also, people are more likely to share an interesting video they came across rather than an article.

Video marketing is an off page seo technique to build your business popularity online. Submitting your video to various websites like YouTube, Vimeo and Daily Motion helps to promote your video and also generate good traffic from them. They help to build your website reputation in search engines.

video marketing is an internet marketing in which marketers create 2-5 minute short videos on particular topics(about their products or services) using content from articles and other text sources. The videos are then uploaded to video sharing websites like YouTube for exposure.

Plain text blog/content compared to vlogging or blog associated with video, image or infographics is catchy. Anything visual is eye catching.