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nikkispanish

09-22-2016 12:03 AM

What is Google’s ‘Possum’ algorithm update?

What is Google’s ‘Possum’ algorithm update?

RH-Calvin

09-22-2016 11:08 PM

Google Possum is an algorithm change in local search results. The main purpose of the update was to diversify the local results and also prevent spam from ranking as well.

whitebolt

10-18-2016 12:10 AM

On September 1, 2016, Google announced a massive update to the Local algorithm, Possum, due to a large number of businesses thinking their local listings were dead and gone (Search Engine Land). On the contrary, these listings were actually just filtered within the search engine results page (SERP).

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