What are the key aspects of Penguin update?
 

Hello Friends,


What are the key aspects of Penguin update?

Google launched the Penguin Update in April 2012 to better catch sites deemed to be spamming its search results, in particular those doing so by buying links or obtaining them through link networks designed primarily to boost Google rankings.

Its primary target is to diminish the positioning of that site that are damaging the Google Webmaster rules. These rules are violated by utilizing black hat methods such as cloaking and stuffing.