What is the meaning of competitive analysis?
 

What is the meaning of competitive analysis?

A competitive analysis is a critical part of your company advertising plan. with this evaluation, you could establish what makes your services or products unique - and consequently what attributes you play up with a view to attract your target marketplace.

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A competitive analysis is a critical part of your company advertising plan. with this evaluation, you could establish what makes your services or products unique - and consequently what attributes you play up with a view to attract your target marketplace.

Competitive Analysis:
The process of comparing the strengths and weaknesses of your own business or product to those of other businesses, in order to make your business or product more competitive.

A competitive analysis is a critical part of your company marketing plan. With this evaluation, you can establish what makes your product or service unique--and therefore what attributes you play up in order to attract your target market.

A competitive analysis is a critical part of your company marketing plan. With this evaluation, you can establish what makes your product or service unique--and therefore what attributes you play up in order to attract your target market.