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-   -   imp of sitelinks (http://siteownersforums.com/showthread.php?t=206277)

drnagwaniseo 12-15-2017 03:32 AM

imp of sitelinks
 
Importance of Sitelinks??

wellliving 12-15-2017 03:50 AM

Hi

The main purpose Google is serving sitelinks to users is helping them navigate the site. Sitelinks are displayed for navigational and branded queries.

https://www.welllivingshop.com/beddi...mattress-pads/

BryceBrady 12-15-2017 04:31 AM

Google now allows advertisers to add specific text that will display for their sitelink descriptions within their ads. ... The sitelinks will still serve as shortcuts to the most important pages of your site; helping prospective visitors find more easily the information they need and navigate your site in a timely manner.

JeniAnderson 12-17-2017 11:15 PM

Quote:

Originally Posted by drnagwaniseo (Post 748782)
Importance of Sitelinks??

  • These Sitelinks increases the trust of the visitor by showing up the related content
  • It helps increasing Click-through-Rate
  • It also takes the searchers to the appropriate results page, decreasing the search funnel time for visitors.
  • It plays a main role in Google SERP Rankings through crawling and reaching the top results page, whereas the user also gets engaged well with your site.

JeniAnderson 12-17-2017 11:27 PM

Sitelinks are the most influential way to :

(i) Dominate SERP's ranking through providing the exact match solutions for the visitor's

(ii) Increase Trust and Engagement

(iii) Helps getting Directed Traffic to your site's Internal Traffic

(iv) It is a most common way among the Organic Searches

(v) These Sitelink extensions appears both on the mobile and on the device, make it resulting for more clicks on it.
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