What is more important, having quality content or a high amount of backlinks?
 

What is more important, having quality content or a high amount of backlinks?

Both of them are equally important. One is incomplete without the other. Linking building and content both go hand in hand. Either building links without strong and engaging content or developing high quality content but not an effective kink building strategy, both are a failure.

Backlinks are important because they help to build trust and authority for many search engines.That is why quality content is more important than backlinks (whether good or bad)