Ill simply state the fact that you've probably often found that after paying through your nose for an SEO service, you don't really see the results. SEO training helps you understand what
SEO does and how to achieve SEO results that are desirable. Hence firstly if you think you have the resources to handle SEO in house that great, the training is bound to help. But lets also say that you still hire SEO consultants, even then with SEO training, you will know exactly what to ask for and what to expect. Spot checking of work done is also made possible with SEO training that aims to educate and enrich you.