[wyanesmith1987]

One of the most important aspects of online marketing commonly unclear to new users are backlinks. If you are not sure what a backlink is, here is a short explanation that should make sense to you, even if you have no idea about Internet marketing terms:
A backlink is a hyperlink pointed to your website from another site, or it can also be a link you give yourself from any pages within your site. Backlinks are the bread& butter of online marketing for die-hard webmasters, and the key to ranking high in the search engines.Backlinks are important because they are seen as a type of credit given to you from other webmasters. Search engines give you more status for quality backlinks, especially if they are from other sites within your niche. The more status a site has, the higher it will rank (this is especially true in competitive niches).
If for example your site is geared for travelers, a backlink from a cruise site will give you great �bonus� points in the eyes of Google � especially if that site has a strong PR.
When you receive a link from another site administrator it is like a token of appreciation that they appreciate your content. The more of these links you get, the higher your website will rank. If those links contain proper anchor text, featuring the keyword(s) you want to rank for it is even better for you.