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backlinks creates a better probability of your page getting listed by some specific keyword on search engines(particularly google), Their are many other factors which are important other than backlinks, they are relevant links, anchor text, onpage seo, valuable and stable links, and most prominent these days is the value of your website, this includes time on site of visitors on your site, there engagement with your site, your website credibility(this is often called page authority), original and high quality contents, original and unique design.Google looks more for uniqueness these days. rather than popularity, so focus on developing new and creative sites and your will outstand among others.
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