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Old 12-03-2015, 09:49 PM   #12
leena
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Join Date: Dec 2015
Posts: 9
ppc is pay per click or cost per click in which advertiser pays the publisher when the add is clicked. In ppc having two types one is flat rate and another one is bit rate in both the cases advertiser must consider the potential value of the click from the given source.

Last edited by leena; 12-03-2015 at 09:53 PM..
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