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White Hat SEO is also called ethical SEO. It is for those who intend to establish a long term investment on their websites. If we are to define White Hat SEO, it is a search engine terminology that refers to the usage of strategies techniques or tactics that focus on human audience. They completely follow the approved and natural ways of traffic building. White Hat go after the Google Webmaster Guidelines. They follow the rules and regulations of search engines which is a very important aspect in terms of website optimization.
White hat seo follows google rules & regulations of promotion.
Some methods are like:
Link Building,
Article submission,
Directory submission,
Blog posting,
Press release,
Classified adds,
Forum posting,
Social Sharing,
Use of social sites, etc.
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