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Old 01-11-2017, 02:05 AM   #4
paulwilson21
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Join Date: Aug 2016
Posts: 289
A/B testing (also known as split testing or bucket testing) is a method of comparing two versions of a web page or app against each other to determine which one performs better. AB testing is essentially an experiment where two or more variants of a page are shown to users at random, and statistical analysis is used to determine which variation performs better for a given conversion goal.
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