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Old 02-11-2015, 11:38 PM   #6
Kalpart
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Join Date: Aug 2014
Posts: 344
Bounce rate is the percentage of the visitors which enters the website and bounce or leave the site suddenly rather then continue to viewing other pages of the same website.
No, it doesn't affect the ranking as, not all sites have Google Analytics. A lot of small businesses do, but many corporate sites don't. They use other commercial measurement tools and Google does not have access to this data, so they don't know what the site bounce rate is.
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