Online marketing tools
There are a number of tools that may help you promote your organisation online.
There are many approaches to online marketing. Which marketing tool or tools will work best for you will depend on a range of factors. It a good idea to consider different marketing tools until you find out what works for you and your organisation.
In this section, we will cover:
email marketing
search engine marketing
word of mouth: review sites
mobile advertising
marketing with maps
affiliate marketing.
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