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Old 05-19-2021, 12:42 AM   #3
william17
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Join Date: Feb 2015
Posts: 93
The Facebook pixel is a piece of code that you put on your website. It grabs data that helps you track conversions from Facebook ads, optimize ads, build targeted audiences for future ads and remarket to people who have done some kind of action on your website.

To add the Facebook pixel to your website you should follow the below steps:

1. Go to Events Manager.
2. Select the pixel you want to set up.
3. Click Continue pixel setup.
4. Select the Install code manually.
5. Copy the pixel base code.
6. Find the header of your website or locate the header template in your CMS or web platform.
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