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Old 06-22-2022, 04:51 AM   #16
quantumleap
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Join Date: Jan 2016
Location: Hyderabad
Posts: 4,287
What is social media affect on commerce?

The results indicate that social media interaction ties and social media commitment positively affect normative social influence and informational social influence. The last one in turn influences visit intention and purchase intention in e-commerce.
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