HTML is just a general overview of the site, just the pages and info a user needs to be concerned with. If you’re on a web site and you’re looking for the shopping cart or the ‘Contact Us’ page and can’t find it, you’d go to the sitemap and easily find it there. While this is geared towards the user, it can also help your search engine ranking because your site is user-friendly and catering to the site visitor.
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