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What is the difference between PPC and Internet marketing ?
pay-per-click
PPC or pay-per-click is a type of internet marketing which involves advertisers paying a fee each time one of their ads is clicked. Simply, you only pay for advertising if your ad is actually clicked on.
It is marketing that is carried out exclusively on the Internet. Marketing professionals use various online adverts to drive traffic to a specific website or web page. Email lists, banner ads, PPC (pay per click), and social media marketing are examples of methods used in Internet marketing.
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