Link Exchange Strategy

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A good link exchange strategy does not mean that it has many link exchanges or you have to create links quickly. It�s all about getting quality exchanges in order to help increase traffic to your website, help more directory pages to be listed in search engines.

Recommendation
Prepare
You have to first make sure that you site is up and running, not under construction. The site should be ready for visitors. Prepare an organized directory, linked from the main page, accessible by search engines and easy for your link partners to find the site. You have to remember that Link exchange can benefit both parties equally.

Find quality not quantity
Always look for websites with quality content inside, it�s not about quantity anymore in Link Exchange anymore, its about quality and relevance. So look for sites which suit your site�s needs to for Link exchange.

Exchange strategy

Update
In order to flourish your Reciprocal Link Exchange strategy, you have to regularly exchange a few links, doesn�t need to be a lot, but as mentioned earlier, needs to be quality contents.

Start welcoming traffic
Eventually you would see more traffic in your site, webmasters from other sites will also request you for Link Exchange, and the traffic starts increasing everyday as more Links are exchanged. But you have to understand that quality is the top most priority. You also have to be patient as these things don�t work in a day or two; you have to wait to get the results.