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Old 05-03-2017, 11:39 PM   #16
Shane Bentick
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Join Date: Apr 2017
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Black hat SEO refers to a set of practices that are used to increases a site or page's rank in search engines through means that violate the search engines' terms of service.
White hat SEO refers to the usage of optimization strategies, techniques and tactics that focus on a human audience opposed to search engines and completely follows search engine rules and policies.
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