Go Back   Site Owners Forums - Webmaster Forums > Market Zone - Buy/Sell/Trade/Wanted > The Market

Notices


Reply
 
Thread Tools Rate Thread Display Modes
Old 07-03-2014, 06:43 PM   #1
hassaneodx
Registered User
 
Join Date: Jul 2014
Posts: 10
[B]Email Marketing Secret[/B]

Have you ever watched a reality television show? If you have, than you are well aware of this great email marketing secret I am about to show you.
Reality television shows effectively generate continued interest in their respective program because they use what is known as “open loop marketing.” Essentially they set aside a percentage of their programs to tease the audience about what they can expect from the following program. Now they won’t give away the conclusion of next week’s show, on the contrary, they wish only to give a small enough taste to make the viewer come back for the entire bite.
So how is this an email marketing secret? Let’s got through the numbers:
1- Always use a P.S. in your emails
That’s right, a P.S. following your signature in an email to your lead affords you a consistent opportunity to get your lead to remember something of your choosing. This is known as primacy and recency in the psychological community, and it stipulates that we remember what we learned first, and last, within short spans of time.
2- Always insert a teaser into your P.S.
What you are doing here is giving your lead a reason to look forward to your next email. For example:
“P.S. Next month I will be showing you 20 new email marketing secrets. I am attending 2 conferences this month, and I look forward to teaching you what I learn.”
Here I am not only giving our leads a reason to look forward to our next email, but also explaining to them why I can’t give them this information right now.
Getting your leads to look forward to your next email is the 2nd most effective way of using your email marketing program to get your prospect to know, like and trust you. The 1st most effective way is to consistently provide valuable and unique content directly to their inbox.
__________________

To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.
hassaneodx is offline   Reply With Quote

Reply


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools
Display Modes Rate This Thread
Rate This Thread:

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Affiliate marketing vs Email marketing seoandu Google 11 04-03-2017 02:49 AM
Combing The Power Of Google Adsense And Email Marketing theshawnchin Google 1 01-14-2016 08:05 AM
email marketing services, email marketing companies bulkemail General Discussion 0 09-02-2013 02:13 AM
Bulk email services|Email marketing service bulkemail General Discussion 0 09-02-2013 02:09 AM
Hosting for Email Marketing software ncjbhd Hosting Discussion 4 10-26-2011 06:39 AM


All times are GMT -7. The time now is 01:42 AM.


Powered by vBulletin Copyright © 2020 vBulletin Solutions, Inc.