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Old 03-19-2014, 08:07 AM   #1
run4fun
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Breadcrumb - how important

I am optimizing several on page aspects on my site.

But I did not implement breadcrumbs until now. How important is it to do so?

Are there any suggestions on the configuration options with respect to breadcrumbs (seperator, anchor text, prefix)?
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Old 03-19-2014, 09:58 PM   #2
seo_butterflyth
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Google has endorsed use of breadcrumbs in several of their videos. They are a helpful device for website with complex structure or hierarchy such as eCommerce sites. They not only aid user navigation but also help search engines get a clearer picture about your site's structure. For example if you're using faceted navigation you could end up on a product page that has a long URL and ambiguous placement in the site's hierarchy. Breadcumbs can aid with this. Another neat thing is in the SERPs when you get little: Top Level > Main Category > Sub Category type links under your snippet.

I would use it at the top only, it's become a bit of a standard and people know where to expect it. Referncing it twice would be just a doubleup of the same set of links.
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Old 03-20-2014, 12:52 AM   #3
run4fun
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Thank you.
I will use your suggestions. Now I have to figure out how to implement it. I suppose it's not to difficult.
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Old 03-20-2014, 03:19 AM   #4
wrightandru
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Breadcrumbs is useful for google bot know about the page navigation and it useful for user to know that they landed in correct page.
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Old 03-20-2014, 06:18 AM   #5
jobtardisport
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Ya i do agree with the sayings of wrightandru
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