07-15-2016, 03:22 AM
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#4 |
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Registered User
Join Date: Jan 2016
Location: India
Posts: 1,258
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Here are the quick bullets of why it is important:
Prevents multiple URLs for same content (on-site) Prevents the dilution of link juice/equity to same content URLs Prevents search engines from choosing "the best" URL over the one you actually want in the SERPs
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