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12-20-2016, 08:04 AM
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Join Date: Nov 2016
Posts: 6
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Bounce rate is the percentage of people who landed on a page and immediately left. Bounces are always one page sessions
Similar to bounce rate, exit rate documents the page the user leaves the website on, but it also takes into consideration the other pages the user had visited during their session. Google clarifies exit rate as: “for all pageviews to the page, Exit Rate is the percentage that were the last in the session.” Bounce rate only takes into consideration users who begin a session and leave the website on the page that started the session.
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