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07-13-2015, 05:01 AM	#1
arronmattwills Registered User Join Date: Dec 2013 Posts: 493	One of the strongest signals the engines use in rankings is anchor text. If dozens of links point to a page with the right keywords, that page has a very good probability of ranking well for the targeted phrase in that anchor text. You can see examples of this in action with searches like "click here," where many results rank solely due to the anchor text of inbound links.

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